Midnight Drive The Owner's Course
Module 10 tool

The whole course, on one page.

Six sections, each drawn from an earlier module. Thirty items, one point each. Scoring takes about twenty minutes with the last report and the ad account open. Rerun it every quarter: the trend matters more than any single total.

Takes 20 minutesNeeds last month’s report, your ad account, your site on a phoneCadence every quarter
Total
0 / 30
Nothing scored yet.
Needs a conversationFineStrong

The trend

Saved quarters, in this browser. A total that moves up two or three points a quarter is a relationship that is working.